Bet In Play

Bet In PlayLive In-Play betting has gained a remarkable popularity among sports betting enthusiasts over the last few years, which is hardly a surprise considering the numerous advantages in running betting has over regular pre-match wagering. The courtesy of being able to watch the game and see how it unfolds prior to placing your bets is the main reason why the majority of sports bettors now bet in play, while others include quick bets settlement, new betting opportunities every minute and a chance to use your sports expertise to the maximum.

Realizing how important live betting has become to many a sports punter worldwide, we have decided to create a special section for all punters who enjoy live in running betting, with the page set to feature top in-play services offered by world’s most famous online bookmakers. Top online bookmakers now offer numerous special features designed to help with your bet in play campaigns, so why not take advantage of something that can help make your betting life a lot easier.

Last Updated: March 19, 2024
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  • Bet In-Play Features:
    • Bet Stream
    • In Play Schedule
    • Lotto Specials
    • Lots of interesting markets
  • Our Opinion:
    Having been present on the high street since 1967 and launched their online operations in 2004, BetFred boasts a huge experience in the sports betting industry, which is more than evident in every aspect of their offer. One of the biggest bookmakers in the United Kingdom is a bit UK centered, featuring excellent coverage of horse racing, English and Scottish football and snooker, but they go the extra mile to cater for their international customers as well. While the impeccable reputation and hassle-free payouts are something that ensures existing customers stay true to BetFred, this high-quality bookmaker has loads of attractive promotions to attract the new generation of online bettors as well. Taking into account that their odds are usually in the top third of the market and that there is a wide array of betting opportunities available, it won’t take you a lot of time to realize why BetFred is held in such high regard in the online gambling industry.
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  • Bet In-Play Features:
    • In-play Planner
    • Cash out during the game
    • Timeline with key moments shown
    • Form & Stats on your betting screen
    • Good selection of markets
  • Our Opinion:
    Betfair is definitely not your average bookmaker and it is their spirit of innovation that is responsible for their meteoric rise to stardom. They have revolutionized the world of sports betting with the introduction of player to player betting, and now punters can bet against each other with Betfair only acting as a mediator, as opposed to trying to beat the regular bookies. Betfair boasts an excellent coverage of sports and events, and one of the best in-play markets on the web, but things that make them so popular are no limit betting and the best odds in the business. The company takes a 2%-5% commission on all net winnings but even with that included their odds are almost always the highest on the market. With their back and lay bets offering endless opportunities to make money, it is little wonder Betfair has seen such a big growth since their appearance in 2000.
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  • Bet In-Play Features:
    • Live Client
    • Calendar
    • TV Info
  • Our Opinion:
    Founded in 1994 under the name Bodog and servicing US customers since 2007, Bovada has earned an excellent reputation in the gambling world, with their North American website quickly becoming a favourite gambling venue for US players. The website has been rebranded in 2011 and while the name and website interface did change, everything else remained the same. Bovada continues to boast a very good coverage of North American sports, but they also try to cover as many sporting events from other continents as possible. First-class live betting market and constantly updated promotions make Bovada very popular among the online gamblers, although there are some things that leave a lot to be desired, such as meager welcome bonus and very low betting limits, making this predominantly a place for casual punters.
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  • £30Free Bet Get my Bonus Now!
  • Bet In-Play Features:
    • In-play schedule
    • In-play TV
    • Great selection of in-play markets
    • Sophisticated service
    • All major sports on offer
  • Our Opinion:
    Founded in 1934, William Hill has been servicing an international player base for more than 75 years, during which time they have always been considered one of the leading companies in the betting and gaming industry. Listed on the London Stock Exchange since 2002, the company currently employs over 16,000 people and processes more than 1 million betting slips every single day. William Hill customers are guaranteed a high-quality gaming experience whether they bet online, on the high street or on the phone, with constant innovations making things even more interesting. High betting limits, good quality of odds, first-rate live market and exceptional coverage of UK popular sports such as football, horse racing and greyhound racing are just some of the features making William Hill as good as they get.
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  • Bet In-Play Features:
    • Live Betting Calendar
    • How to guide
    • Excellent coverage of sporting events
    • More than 30 markets per game
    • Sound notifications
  • Our Opinion:
    While most bookmakers are somewhat similar in what they have to offer their players, Paddy Power definitely stands out of the crowd with their unconventional approach to betting, and that is exactly what makes them so special. Boasting more than 20 years of experience in the betting industry, Paddy Power is regarded as one of the most reliable bookmakers on the market, while the fact they are known as “The Punter Friendly Bookmaker” speaks for itself. There is a number of things that make Paddy Power the favourite betting ground for many a punter worldwide and these include giving players access to enormous number of betting markets, very sharp prices, first-rate live market and famous Money Back Specials. Striving to create an enjoyable place for their customers, Paddy Power is mostly dedicated to casual bettors, but their high betting limits show high rollers are also more than welcome.
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  • Bet In-Play Features:
    • Calendar
    • Unibet TV
  • Our Opinion:
    Offering sports betting since 1997, Unibet has recently become one of the leading sports betting operators in Europe and they appear to be going from strength to strength. Licensed by the Lotteries and Gaming Authority of Malta and listed on the NASDAQ OMX Nordic Exchange, the company guarantees safe and secure gaming experience to more than 7.3 million customers in over 150 countries. The attractive website interface and easy access to huge number of betting markets are the first thing that you will notice when you visit Unibet sportsbook, but that is just for starters. Excellent coverage of international sporting events, huge number of betting opportunities and amazing In-play betting console, with Live Stream coverage of almost all events, are some of the things that make Unibet stand out of the crowd, while others include the best selection of outright markets on the web and highly competitive prices.
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  • Bet In-Play Features:
    • Huge selection of games offered
    • Excellent coverage of Asian football
    • Live Stream Schedule
  • Our Opinion:
    12BET is one of just a handful of reputable sports betting operators coming from Asia, and they have been offering their services since 2007. This particular bookmaker predominantly caters for the Asian market, whereas Pacific Sea Invests (Europe) takes care of their European operations. Just like other Asian bookies, 12BET has great lines on Asian handicap markets and they boast an extensive coverage of Asian sporting events, with football clearly taking the centre stage. They don’t have too many other sports on offer, but do boast some excellent features such as mobile betting, live streaming or Asian Handicap Tutorial. 12BET offers a good selection of banking methods, all of which come free of charge, while their betting limits are good enough for amateur punters, but not entirely sufficient for high rollers. After gaining a strong foothold in the Asian market, 12BET is determined to succeed in Europe as well, and we can safely say they are on the right track.
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Live In-Play Football Betting

Bet In PlayEven though live betting was believed to have big potential when it was first introduced to the gambling world, not even the most optimistic bookmakers could have predicted that in running betting would soon become even more popular than the regular fixed-odds wagering. This betting type offers countless opportunities to punters, which not only makes it more appealing but also a lot more exciting. In-play odds are rapidly changing and that is why punters need to be quick when making decisions if they want to take advantage of the sharpest prices available at the moment, but one of the things you need to bear in mind is that bets should not be placed in a hurry, since that increases the chance of losing the bet.

The best thing to do is to first study the market and see which way it goes and how the odds at live betting bookmakers change depending on the events in a match, so that you will always know what to expect. This is one of the best live in play football tips we can give you, although there are some other pointers we will share with you. Live betting gives you a unique opportunity to watch the game and see how the teams are playing before deciding which side to back, and that is something that you need to take advantage of. With almost all online bookies now live streaming the most important matches, you will be able to make informed choices, obviously providing you are betting on sports you follow. The odds comparison for soccer can also be of big help.

The best live betting section will give you insight into live in-play services of major online bookmakers, as well as let you in on the special features each bookie offer as part of their in play console. Things like in play schedule, how to guide, game stats, live diary and sound notifications can be very useful when you are betting in play, meaning that our experts will help you choose your favourite in running service according to what they have to offer. This page is designed to introduce you to the world bet in play events and tell you what you can expect from top live betting services, while everything else you might want to know about online bookmakers can be found in the bookmaker reviews section. If you want to know more about live betting tips and hints, do visit the betting strategies page, where you can find expert advice on the latest betting types.